Crafting words that drive results
A results-driven marketing professional with proven expertise in content creation, brand development, and digital engagement strategies.
I'm Elias Vines, a recent Marketing graduate passionate about creating compelling content that drives engagement and delivers measurable results. With hands-on experience in brand copywriting, digital marketing, and content strategy, I've helped organizations increase their online presence and connect authentically with their target audiences.
My approach combines creative storytelling with data-driven insights to craft messages that resonate. I thrive in collaborative environments where I can contribute fresh ideas while learning from experienced professionals.
B.S. in Business Administration, Marketing
Class of 2025A track record of driving results through strategic content and marketing initiatives
Spec copy written to match the voice, audience, and objectives of four of the world's most recognizable brands
Campaign copy for Nike's free fitness app. Six social captions and a hero ad built around the brand's direct, no-excuses tone without the clichés.
Conversion-focused landing page written to turn homeowners into first-time hosts. Benefit-led and built to handle the three biggest objections before they come up.
Full product page copy for a B2B audience considering Slack. Opens with a pain point, uses specific stats, and speaks to decision-makers without resorting to feature-listing.
A win-back email for lapsed users. Warm, low-pressure, and written to feel like a personal note rather than a mass send. Uses personalization and a non-pushy CTA.
A selection of my published work and client projects
SEO Web Copy & Digital Marketing
Website Copy & Web Design
Health & Wellness Content
Tech & SaaS Copywriting
Full-Funnel Email Marketing Copy
Currently delivering SEO-driven website content and digital marketing copy for Eventecos, an event management SaaS platform. Work spans venue management, event marketing, and registration solution pages — with a focus on lead generation, brand visibility, and audience engagement. Leverages AI-assisted workflows and content optimization strategies to maximize search visibility and conversion-focused messaging.
Developed comprehensive website copy and contributed to web design for a perioperative medical clinic in Jackson, MS. This project involved creating professional healthcare content using WordPress, with a focus on technical accuracy and readability while following AP style guidelines. The content strategy emphasized building trust with potential patients, clearly communicating medical services, and enhancing the clinic's professional online presence.
Authored a comprehensive, research-driven article for Alpilean, a dietary supplement company. The piece required extensive research into the supplement industry, ingredient analysis, and health claims verification to create content that was both informative and engaging for health-conscious readers. Balanced promotional objectives with factual accuracy, ensuring the content educated readers while maintaining credibility.
Three end-to-end email campaign templates written for Eventecos covering the full customer lifecycle: a Welcome / Onboarding email driving first-session activation, a Product Feature Launch announcement introducing Smart Analytics to existing users, and a Re-Engagement / Win-Back campaign targeting lapsed users with urgency-driven copy and a comeback offer. Each template demonstrates conversion-focused copywriting, audience segmentation strategy, and intentional email design. View all three campaigns →
Created professional copy samples for Crowdbotics, a software development platform that provides companies with cutting-edge tools to build applications. This project showcased my ability to translate complex technical concepts into accessible, compelling marketing content. The samples demonstrate proficiency in B2B SaaS copywriting, understanding developer audiences, and crafting messages that highlight product value propositions.
The tools and abilities I bring to every project
I'd love to hear about opportunities and discuss how I can contribute to your team.